GREENGUARD Private Label Program

The GREENGUARD Private Label Program allows for companies who re-brand, or private label GREENGUARD Certified products to take advantage of the certification mark and verbiage.

Who is eligible for Private Label?

Any company who re-brands or private labels GREENGUARD Certified products under their own company brand is required to enter into the Private Label Program by entering into a Secondary Licensee Agreement.

Private Label Process

• The selling / distributing company receives permission from the original participating manufacturer to represent their products. The selling / distributing company recognizes that its use of the mark depends on and matches the manufacturing companies’ continued participation in the GREENGUARD Program.

• The selling / distributing company provides verifiable information to UL Environment on the names of the product or company brands that are intended to use the certification mark and the corresponding product names that have achieved certification. For instance, “Acme Distributor’s GREENGUARD Certified Product A is identical to XYZ Corporation’s Product B.” UL Environment may need to verify that the distributors’ products are, for the purposes of chemical emissions, identical.

• The selling / distributing company enters into a secondary license agreement with UL Environment on the terms and conditions of the use of the certification mark. This agreement governs issues ranging from product liability, acceptable uses of the mark and other related issues.

• The selling / distributing company pays annual licensing and administrative fees. Licensing fees are based on locations where the products are sold and administrative fees are based on the number of certifications and product test categories.

• Upon completion of these steps, UL Environment will provide marketing materials (including the GREENGUARD Certification mark) to the selling / distributing company, will assist the company in representing its products on the UL website and will extend to the company the marketing / promotional support services available to all GREENGUARD participating manufacturers.

For more information please email environment@ul.com or call 888.485.4733.